Case in point.
STRATEGY THAT STICKS.
We operate as an extension of your team – a business partner that understands your brand, your business and your goals. Direct Paint (DP) is a great example: we've worked with the DP team for years, guiding strategy and acting as the extra set of hands for their in-house marketing team.
Marketing isn't a one-off campaign – it's a system the team can run long after we've handed it over. We build the strategy, the content and the tools that keep a brand consistent and growing.
We built a marketing roadmap for Direct Paint, rolling out a targeted digital strategy across social and web, supported by a defined monthly content plan and channel strategy.
To set the team up for long-term success, we produced User Generated Content Guidelines and Video Content Guidelines so the in-house team can create on-brand content without us in the room. We also built a monthly marketing metrics report – pulling data from social, email, website and sales, and ran a Marketing Metrics Masterclass to help the team understand the numbers and use the insights to optimise future activity.
On the content side, we produce SEO-optimised blogs to build organic traffic and brand credibility, and shoot and edit video content into short, punchy reels for social.
The result?
Reels generated the highest engagement of any content type in their strongest months with zero ad spend.
Organic traffic has led overall website traffic for three consecutive months – demonstrating that monthly blogs are building real brand credibility, not just clicks.
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